iDo: Wedding Gifting Gets Personal

August 19, 2020
Weddings worldwide are being rescheduled or postponed as couples and families grapple with how their special day will look during a pandemic. An increase in virtual weddings has changed the way people gift, with guests shipping wedding gifts directly to the couples or simply sending cash gifts. Loved ones are looking for ways to practically celebrate couples while maintaining sentimentality, a struggle all too common in the gifting space.

At GiftCast, we believe in sending personal and sentimental digital gifts and showing recipients our appreciation while allowing for flexibility in how they spend it. With our recently introduced Amazon eGift Card option, GiftCast users can now send the happy couple a digital gift card to one of the largest online retailers, giving them the flexibility to purchase necessary household items as they start their new lives together. Cash gifts are also perfect for newlyweds’ honeymoon funds or savings for a new house. Both the Amazon gift card and cash gift options allow users to choose the amount sent alongside a recorded video message, adding that personal touch. The recipient can download and save the video message forever, creating a digital scrapbook as the couple reflects on their wedding in the future.

Have you sent any virtual wedding gifts with GiftCast? Let us know your GiftCast stories on our social media channels!
About GiftCast Admin
Joel Deitz is co-founder and Chief Creative Officer of GiftCast. He posses’ deep and unflinching beliefs that design makes our world a better place. He also believes that to be happy, people need to feel important. For Joel, creating and improving GiftCast has been a great joy but using it to celebrate loved ones is even greater.
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I didn’t want to give another gift card

October 19, 2019

By: Tim Campbell

I don’t know about you, but my fall back gift to almost everyone used to be a gift card. It’s fast and easy. It doesn’t require too much thought either. If a birthday was coming up, then I would head to Target or Walgreens and stand in front of the kiosk that has a bunch of different gift cards. There are tons of different stores and restaurants to choose from. In fact, sometimes I feel like it takes forever to choose which one to get. If I can’t choose, then I’ll just get the Visa card and pay the ridiculous $5.99 fee for no reason.

The problem is I never feel satisfied with a gift card as a gift. It doesn’t show that I care enough about my friend or family member. And I bet they know it when they get it. I also wonder if they even use it. My junk drawer is full of gift cards that I have never used. Either because I don’t like the store or restaurant, or I just forget to take it with me. I feel like this must be the same thing other people go through. Right? Why do we do that?

That's why we created GiftCast. It’s like a gift card, but different. You record or upload a video and send money with it. The first GiftCast I sent was to my friend who was turning 40, but I couldn’t make it to her birthday party because she lives on the other side of the country. I was able to tell her in my own words (not some fluff in a greeting card) that I truly care for her and how sad I was to not be there to celebrate with her. My kids were also in the video and they sang happy birthday to her. Sometimes a greeting card just doesn’t say exactly what you want to say, and this special occasion deserved more from me. I felt really good about it. Plus, I gave her money that she can spend on anything she wants. Not some restaurant or store that she may never go to. The money goes directly into her bank account.

My friend loved the video and now, she can watch it over and over, and keep it forever. It felt so great to give a gift that my friend loved…and I loved giving it.

About Joel
Joel Deitz is co-founder and Chief Creative Officer of GiftCast. He posses’ deep and unflinching beliefs that design makes our world a better place. He also believes that to be happy, people need to feel important. For Joel, creating and improving GiftCast has been a great joy but using it to celebrate loved ones is even greater.
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