April 20, 2020
With Earth Day’s 50th anniversary approaching, we are inspired to reflect on our efforts to help the planet. Whether its reusable shopping bags or eliminating plastic bottles, there are a variety of ways we can do our part to reduce our impact on the environment. According to Gift Rocket, more than 1.6 billion gift cards are printed each year and over 9,000 tons of plastic are used to make them. In the United States alone, more than 30 million tons of plastic are discarded each year, with only 8% being recycled. Gift cards are a popular choice for birthdays and holidays, but their short lifespan only contributes to this increasing waste. GiftCast tackles this problem head-on – offering a gift that is both eco-friendly and sentimental. It creates lasting memories without producing the waste of a traditional gift card, which helps the planet as it simultaneously helps those who struggle shopping for others. Not only does the app reduce plastic waste, it eliminates waste from greeting cards and wrapping paper too. Video gifting also reduces waste from unspent gift cards. According to CNBC, up to $3 billion worth of unused gift cards are wasted each year. With GiftCast, users can send any amount of money to a loved one and give them the choice of how to spend it – instead of leaving money hanging on a gift card the recipient may never use. As the environment changes, so will we, and we look forward to being at the forefront of the digital gifting movement. Going virtual doesn’t have to mean impersonal, and we pride ourselves on our ability to provide others with a personalized way to reach family and friends while reducing single-use plastics. How are you reducing single use plastics in your own life? Head to our social channels and let us know!